Located in
Fort Collins, CO, 80526
(855) 249-2932
(970) 218-8852
Email Us
info@coloradowebdesign.com



SOCIAL MARKETING

Social Media

One Size Fits None

When it comes to social networks like Facebook, Twitter, and Instagram, the right approach will be as varied as the differences from one business to the next. The last thing you want to do is spend time and money on a social media strategy that isn’t working.

Sensible Social Marketing

  • Requires research and a real plan
  • Will not drive traffic overnight
  • Is sustainable without straining resources
  • Can be measured for effectiveness

Our Core Values on Social Network Marketing

Generate Value, Not Buzz

Buzz is great, but it’s so much more effective to provide real value to your social networks. No one gets on Twitter or Facebook to read ads from companies. But many, many people engage with companies who are doing it right. Demonstrate your expertise and help your potential customers and you can find a natural, strong following using social media.

Business Synergy is Essential

Some companies try to avoid marketing of any kind in their social profiles. Every business is different, but this is usually a mistake too. It’s OK to be a business and brag a bit about how great you are. Do this by helping followers with great content; tips and tricks in your industry they might really appreciate. How your business engages with social media, as a business, will set you apart.

Practice Honesty

There is no getting around the fact that social media engagement can be nebulous, difficult work. Our team at Colorado Web Design is open and honest about the time and costs associated with campaigns we run for our clients. We want clients that keep coming back. The only way that happens is by doing what we say we will.

Measure Results

Measuring ROI from a social marketing campaign can be fraught with mixed signals and counterintuitive results. We make sure to set goals with our clients that can be measured and sustained. Before you sink your own time and resources into social networking, you must have measurable goals defined. We can help.

Ask Us About Our Social Marketing

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